This is the commencing year for our brand Bidinis, when Andrea and I decided to bring to Australia a piece of Italy using my skills, creativity and my connections with the artisans in Florence who took part in making the "Made in Italy" famous in the world  

 Our glamorous bags have been picked up by local Australian Designers to be showcased during their runways at the Sydney Fashion Weeks in 2013. 

That was one of the pivotal moments that made us realise that what we created was highly appreciated and had great potential. 

The first way for us to reach a larger audience was to test the response to our products with as many markets as we could participate to.

Trading at markets was tough and very challenging but also extremely rewarding and fulfilling for persons like Caterina who loves interacting with people and explaining what she does for a living to a different crowd.

In this period we created some incredible connections out there with our customers that are now part of our daily life and supported our brand with incredible kindness - we could not be more grateful to them. 

We all know the importance of Social Media when it comes down to promote your brand and make new friends. And that is how everything started with Michelle Vella, on Instagram!

We have been amazed by each other talent so we then decided to put our heart and mind into a very special Limited Edition of leather bags hand-painted by Michelle and designed by me.

This collaboration has been a blast (and still is) on both personal and professional level.

Bidinis Bags proudly sponsored its first charitable event "Pageant of the world" in Sydney, where all the previously selected misses of their countries showcased their beauty and raised awareness and money for humanitarian causes. 

In 2017 we got married in the amazing city of Montecatini  Terme, Tuscany, Italy, where Caterina grew-up.  Despite all the struggles and joys our business brought to us,  nothing would make really sense without each others, so as corny as it sounds, our partnership, friendship,  companionship and love is deep engraved in the Bidini's brand. 

Dreams came true when we opened our first Pop-Up Shop on William St, Paddington, a shopping destination lane filled with good vibe and energy.  Caterina spent her days working there changing windows, creating some contents for the online store, sharing her story with amazing customers, and consuming lots of coffees and glasses of bubbles along with friends!